Instagram today is officially launching a new feature called Remix, which offers a way to record your Reels video alongside a video from another user. The option is similar to TikTok’s existing Duets feature, which also lets users to react to or interact with another person’s video content while creating their own.
Instagram is taking a step forward if we consider other TikTok competitors- YouTube Shorts, Snapchat’s Spotlight who launched their own short-form video experience but without full editing or engagement features like TikTok.
To remix a reel, tap the three-dot menu on a reel and select “Remix this Reel.” From there, you can record your reel or upload your video.
Only new reels will have remixes enabled automatically, but if you already have a reel that you want people to be able to remix, you can manually turn that on by tapping that three-dot menu on your own video and selecting “Enable Remixing.” If you want to turn off remixing on all your reels, you can do so via your broader profile settings.
Your Remixes will appear alongside any other Reels you’ve recorded on the Reels tab on your Instagram profile, and you’ll be able to track who has remixed your content through Instagram’s Activity tab.
Re-re-re-remix 🤩— Instagram (@instagram) March 31, 2021
Now you can use the Remix feature in Reels to create your own reel next to one that already exists 🎭
Whether you’re capturing your reaction, responding to friends or bringing your own magic to trends, Remix is another way to collab on Instagram ✨ pic.twitter.com/eU8x74Q3yf
Reels launched in August last year and people are finding reels as a better substitute for TikTok and many TikTok creators started creating content for reels as well.